About Talent

Marketing Innovation Manager

US-MA-Concord
Req No.
2017-1613
Category
Marketing
Type
Regular Full-Time

Overview

We’re looking for a Marketing Innovation Manager to join our “Growth” team to lead the creation and development of new products and platforms. You will be the creative visionary for new business opportunities and identify strategies to convert insights into new products.

 

What You’ll Do:

  • Lead consumer and cross-functional assessment of new concepts and determine those to develop and commercialize
  • Develop overall platform P&L recommendation for innovation pipeline and manage accordingly to meet financial targets
  • Collaborate closely with other departments and external partners (Sales, R&D, Legal, Agencies, Vendors, etc.) to bring innovation concepts to life

Who You Are:

  • Entrepreneurial minded with a “start-up” company mentality
  • A creative innovator with strong business and cross-functional leadership skills
  • Well versed in fundamentals of understanding emerging consumer needs, analyzing business trends and designing new offerings to win in the marketplace

What You’ll Need:

  • BS/BA required. Business, Marketing or related field preferred. MBA preferred.
  • 5-7 years of experience developing and commercializing new products and platforms
  • CPG industry experience strongly preferred

What You’ll Enjoy: 

  • Collaborative colleagues working together to deliver results
  • Flexible work schedules including Summer and Winter Hours
  • Robust health benefits, and paid time off programs
  • Generous 401k plan with annual company match 
  • Discounts on Welch’s products

Welch’s is an Equal Employment Opportunity Employer:  Minority/Female/Disability/Protected Veteran

 

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